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ProEquities Names Vice President of Business Development

ProEquities, an independent financial advisory and brokerage firm and subsidiary of Protective Life Corporation, has hired Tammy Robbins as vice president of business development.

ProEquities, an independent financial advisory and brokerage firm and subsidiary of Protective Life Corporation, has hired Tammy Robbins as vice president of business development.

Prior to joining ProEquities, Robbins served as assistant vice president of business development at Lincoln Financial Network and was a founding board member of its initiative to bring female advisors together to share best practices. Before working at Lincoln, Robbins served as vice president and head of advisor recruitment at United Planners Financial Services of America.

“Over the years, [Tammy] has established herself as an industry leader with a proven ability to work alongside both executives and advisors to create innovative opportunities for growth,” said ProEquities president and chief executive officer Christopher Flint. “Her vast experience, not to mention the depth of her skills, will be a tremendous asset to our firm as we continue to develop new solutions and services that position us for greater success in the years to come.”

In her new role, Robbins will focus on providing advisors with resources that include best practices intended to improve efficiency and boost revenues; product lines and financial planning solutions, software and technology solutions, advisor study groups, and one-on-one coaching opportunities.

She will also lead ProEquities’ advisor acquisition initiatives, focusing in part on creating opportunities for younger advisors to team with more experienced practice leaders and to assume the books of businesses of exiting advisors.

Robbins’ hiring comes after ProEquities recently announced a partnership with The W Source to expand professional networking and business coaching resources for the firm’s women financial advisors.

Founded in 1985, ProEquities is an RIA and broker-dealer headquartered in Birmingham, Alabama with more than 700 independent advisors nationwide that oversee approximately $16 billion in client assets as of December 31, 2018.

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