Peachtree Group, a private equity firm and sponsor of non-traded alternative investments, announced the appointment of Brian Cho as president of Peachtree PC Investors, the company’s broker-dealer affiliate.
In addition, Daniel Savage and Kyle Freda have joined PPCI as “senior leaders.”
The company says these appointments support Peachtree’s strategic objectives to “scale up its capital markets, investor relations and sales efforts as well as strengthen its financial and compliance operations.”
“Brian brings a wealth of experience and expertise to our organization,” said Brent LeBlanc, Peachtree’s executive vice president of capital markets. “With a 15-year distinguished career in the financial industry, he has experience driving growth, managing complex capital markets and implementing compliance strategies. Brian’s deep understanding of market dynamics, regulatory frameworks and operations will be instrumental in advancing Peachtree’s financial objectives.”
Cho as president, will be responsible for PPCI’s operations and supporting the firm’s investment objectives.
“I am privileged to be entrusted with guiding our capital markets team as we embark on the next phase of growth,” said Cho. “We have a unique investment philosophy, tremendous culture and a proven record of accomplishment. I am confident that Peachtree is well positioned to support the needs of our investor.”
Before joining PPCI, Cho served as senior vice president of operations for Overlay Capital, a fund manager investing in venture capital and private investment opportunities. Prior experiences include senior leadership positions in operations and compliance with Preferred Capital Securities, FIS and Lighthouse Investment Partners.
“We are also pleased to welcome Daniel and Kyle to Peachtree,” LeBlanc said. “Both are accomplished, results-driven and performance-focused professionals that will support and elevate Peachtree’s value proposition to the investment community.”
Peachtree says Daniel Savage, as vice president of investments and strategy, will be responsible for capital formation strategies and investor communications and liaise with internal and external investment sales and Peachtree’s investment teams in this newly created role. Prior to joining the company, he served as vice president, investor relations for Cohen Investment Group, responsible for raising private equity from high-net-worth investors, institutions and family offices for their direct real estate investment offerings. Prior to that, Savage worked for Glenview Capital Management LLC, an alternative asset hedge fund.
As director of external wholesaling for the Southeast region, Peachtree says Kyle Freda will be responsible for developing relationships with financial advisors and strategic partners to raise capital for Peachtree’s various investment offerings. Before Peachtree, Freda was vice president, external wholesale, South Atlantic, for CION Investments. Prior to CION, he held investment sales positions with PGIM Investments, Merrill Lynch and Morgan Stanley.
About Peachtree Group Peachtree Group is an investment firm driving growth with a diverse Peachtree Group is a private equity firm focused on deploying capital across its operating and real estate divisions, including hospitality, commercial real estate lending, residential development and capital markets. Since its founding in 2008, the company has completed hundreds of real estate investments valued at more than $9 billion in total market capitalization and currently has $2.5 billion in equity under management.