LPL Financial Signs Former TD Ameritrade and Geneos Wealth Advisory with $3.1 Billion in Assets

LPL Financial LLC announced that CG Advisor Network, an entity of the RIA CG Advisory Services, has selected LPL as its primary custodian and exclusive broker-dealer.

The firm reported having served approximately $3.1 billion in advisory and brokerage assets, previously at TD Ameritrade and Geneos Wealth Management.

Headquartered in Haslett, Michigan, CG Advisor Network was founded in 1998 by chief executive officer Anthony J. Mazzali and a team of advisors. CGAN has grown to 74 advisors who serve clients by working with a network of investment and technology partners.

“We’re constantly striving to build the kind of future-proof platform that helps advisors eliminate back-office, technology and investment management burdens so they can spend more time where it really matters, growing their business. LPL has a very good understanding of the advisor as a client and will help make us only stronger in this endeavor,” Mazzali said. “We will remain multi-custodian, with LPL being the primary custodian in our search for the best partner in the custody space.”

LPL supports more than 21,000 financial advisors, 1,100 institution-based investment programs and 500 independent RIA firms nationwide.

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